Granite Gym is a place where locals in Rochester come from all walks of life to find their power. Whilst some simply attend for recreational purposes, some attend to win competitions.
A personal project where I attempted to redesign the website to a much more functional interface, whilst focusing on driving more conversions, from visitors to customers.
With a loud colour scheme combined with strong typefaces, Granite Gym is able to confidently stand out amongst competitors and truly make its mark.
Ultimately the goal would be to help new customers attend their first class, memberships would follow on easily from there on.
Granite Gym is a place where locals in Rochester come from all walks of life to find their power. Whilst some simply attend for recreational purposes, some attend to win competitions.
Before Redesign
After Redesign
Before Redesign
After Redesign
